Visual & UX Designer | Customer Experience & Brand Storytelling
I’m a designer with a background spanning visual identity, UX/UI, and experiential design. My strength is translating raw ideas into clear, engaging experiences - whether for a brand, product, or physical space.
I recently completed a UX/UI Design certification, building skills in research, prototyping, and interface design. Alongside that, I’ve carried forward years of experience in branding, visual storytelling, and analog design practices- from hand-rendered illustration to spatial displays.
At the core of my work is empathy for the user: understanding what people need, removing friction, and making value obvious. Whether I’m shaping a brand identity, refining a website flow, or prototyping a digital product, my goal is always to help people connect quickly and confidently, while creating cohesion and lasting impact.
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Featured
Motherload: A Calendar App for Caregivers
UX/UI Case Study
Designed through research, iteration, and testing, this project introduces three key features: Smart Add, Agenda View, and collaborative task delegation.
The goal: make invisible work visible, shareable, and less overwhelming for families.
Visual & Graphic Design
A brand identity and website for an Ayurvedic health counselor, combining visual design, packaging, and a digital platform for client engagement.
A series of infographic-style personas designed to clearly communicate family caregiving challenges and needs in a visually engaging, accessible format.
A multi-page editorial infographic tracing the history of addiction treatment, designed to make dense research clear, engaging, and visually accessible.
Large-scale chalk patterns and watercolor herb illustrations created as hands-on analog studies.
Handmade projects blending books, craft, and narrative techniques to spark imagination and creativity.
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Illustrations and collages experimenting with graphic form, bold imagery, and visual ideas.
Event tickets, invitations, and apparel for a Central Coast winery, translating brand identity into print and merchandise.
